Thousands of men and women have put social bookmarking to powerful use for off-page optimization plus assorted marketing strategies. Bookmarking is seriously in use by online marketers for obtaining backlinks and additional traffic. But you really should never neglect or overlook what can be done for the more long-term methods at high PR bookmarking sites. It generally is a matter of your specific business goals and perhaps what is attractive to you. Social bookmarking sites generally give you a place to keep bookmarks, for those who are really new to IM. Plus you can tag your bookmarks with your particular keywords which can help with some SEO but it tends to be temporary.
A few of years, or more, ago social bookmark sites were ranking very seriously in the Google results, and so many sites altered the link attribute from dofollow to nofollow – blame Google. Seems people were able to rank highly from sites like Digg and a few others. Naturally, I make supposition about any impact Google had with those modifying their links to nofollow. However it is intriguing, and we all realize how Google is or can be.
However there is a lot you can do with certain strategies at these highly trafficked sites. Mass backlinking profiles at bookmark sites are renowned for being just about useless and even spammy. What you can do is simply create better profiles that at the very least look like they are for real. They have found that the more ‘full bodied’ profiles don’t get deleted and have a longer shelf life. This really is the best way to go for many good reasons, and you will have the opportunity to use them for powerful bookmarking for a long time.
Additionally, a good profile with solid content is often used for RSS feed creation which is great. You can promote your RSS feed at other places and RSS directories. Then what you will do is work in your links and other relevant content. But you do have to take care and exercise caution so you aren’t over-promoting because that can cause loss of members to your feed.
What you have to do is maintain a balance between promoting your money sites/offers and providing good quality content that your subscribers will appreciate. You can achieve a lot if you have solid relationships in place at bookmarking sites. It is best to keep a respectful presence at social bookmarking sites, and if you do that then you will discover it serves you well.
Ultimately, how you approach making use of bookmarking sites in your personal business is your call. The truth is a lot of IM marketers do not want to spend time with long-term strategic approaches. The higher quality profile strategy is something you ought to test out, and you might like the results.
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